Terms and Conditions

Bella Ora is a house of brands that develops, owns, operates, supports, and may invest in businesses, platforms, intellectual property, products, services, communities, experiences, and other ventures.

The Site may provide information about Bella Ora, its brands, leadership, activities, businesses, projects, perspectives, publications, media coverage, partnerships, promotions, and other subjects.

References to a Bella Ora brand do not necessarily mean that every service offered by that brand is governed exclusively by these Terms.

A Bella Ora brand may maintain its own:

1. website;
2. privacy notice;
3. terms of service;
4. marketplace terms;
5. membership terms;
6. competition rules;
7. transaction terms;
8. promotional Official Rules; or
9. other agreements or policies.

You are responsible for reviewing any additional terms that apply to a particular service you choose to use.

The Bella Ora corporate website is intended primarily for a general adult audience and is not directed to children under 13.

Publicly available informational content may be viewed generally. Individuals under 13 should not submit personal information through the Site.

Certain activities may require you to be at least 18 years old, the age of majority in your jurisdiction, or another minimum age stated for the applicable activity.

These activities may include:

1. entering into contracts;
2. participating in certain promotions or competitions;
3. creating accounts;
4. making purchases or other transactions;
5. using age-restricted services;
6. submitting certain applications; or
7. using individual Bella Ora brand services.

Specific eligibility rules applicable to a brand, service, transaction, competition, or promotion will control for that activity.

Your use of the Site is subject to the Bella Ora Privacy Policy, which is incorporated into these Terms by reference.

The Privacy Policy explains how Bella Ora may collect, use, disclose, retain, combine, and otherwise process personal information, as well as the privacy choices and rights that may be available to you.

Individual Bella Ora brands or services may provide supplemental privacy notices where their data practices differ materially from the Bella Ora master Privacy Policy.

When you contact Bella Ora, submit a form, subscribe to communications, participate in a promotion, provide contact information, or otherwise communicate with us, you may receive communications relating to your request, relationship, transaction, participation, or use of Bella Ora services.

Where permitted by applicable law, Bella Ora may also send marketing or promotional communications through channels such as:

1. email;
2. SMS or text messaging;
3. telephone;
4. WhatsApp or similar messaging services;
5. account or in-app notifications; and
6. other communication channels that may become available.

Where affirmative consent is required for a particular channel or communication, Bella Ora will obtain the required consent.

Marketing preferences may differ by brand and communication channel.

Opting out of marketing does not prevent Bella Ora from sending communications that are reasonably necessary for:

1. responding to a request you initiated;
2. transaction administration;
3. account administration;
4. security;
5. fraud prevention;
6. contest or promotion administration;
7. legal notices;
8. service notices; or
9. other nonmarketing purposes.

The Bella Ora corporate Site may not currently require user accounts for general use.

If Bella Ora introduces account functionality, users may be required to:

1. provide accurate and current information;
2. maintain the confidentiality of credentials;
3. use reasonable measures to protect account access;
4. promptly notify Bella Ora of suspected unauthorized access; and
5. comply with additional account-specific terms.

Bella Ora may introduce additional account requirements when account functionality is launched.

The Site and its contents are owned by Bella Ora or used with permission and are protected by applicable intellectual property and other laws.

Protected material may include:

1. the Bella Ora name;
2. Bella Ora brand names;
3. trademarks and service marks;
4. logos;
5. trade dress;
6. slogans and taglines;
7. graphics;
8. photographs;
9. artwork;
10. video;
11. audio;
12. articles;
13. interviews;
14. research;
15. written materials;
16. data;
17. compilations;
18. databases;
19. software;
20. source code;
21. interfaces;
22. website design;
23. proprietary methodologies; and
24. other intellectual property.

Except as expressly permitted by these Terms or Bella Ora in writing, you may not copy, reproduce, republish, upload, transmit, distribute, commercially exploit, license, sell, scrape, harvest, reverse engineer, or otherwise use protected Bella Ora material in a manner that infringes or misappropriates Bella Ora's rights or the rights of another party.

No intellectual property rights are transferred merely because content is made available through the Site.

All rights not expressly granted are reserved.

Bella Ora permits reasonable sharing of publicly available articles, announcements, thought leadership, and similar published material.

Unless a particular item states otherwise, you may:

1. share a link to publicly available Bella Ora content;
2. use built-in social sharing functions;
3. reference Bella Ora content with appropriate attribution; and
4. quote limited portions where permitted by applicable law.

This permission does not authorize:

1. republication of an entire article or substantial portion of an article;
2. commercial syndication;
3. removal of attribution or copyright notices;
4. misleading editing;
5. use suggesting Bella Ora endorsement;
6. resale or sublicensing;
7. creation of competing content libraries or databases; or
8. unauthorized commercial exploitation.

Requests for republication, licensing, or commercial use may be submitted to legal@bella-ora.com.

Unless Bella Ora provides prior written authorization, you may not use the Site or Bella Ora content for:

1. training, fine-tuning, validating, or developing artificial intelligence or machine learning systems;
2. creating or enhancing commercial datasets;
3. systematic or large-scale automated extraction;
4. scraping or harvesting;
5. building competing research databases or knowledge bases;
6. generating commercial derivative databases based substantially on Bella Ora content;
7. circumventing technical access restrictions; or
8. automated access that imposes an unreasonable burden on Bella Ora systems.

This section does not prohibit activity that Bella Ora cannot lawfully restrict.

Bella Ora may use technical measures to identify, limit, or prevent unauthorized automated access.

The Site may allow you to submit contact forms, business inquiries, partnership requests, applications, or other private communications.

You retain ownership of material you own.

By submitting a private inquiry, you authorize Bella Ora to use the submission as reasonably necessary to:

1. respond to you;
2. evaluate your request;
3. route the inquiry to the appropriate Bella Ora team or participating brand;
4. maintain business records;
5. manage the relationship;
6. prevent fraud or misuse;
7. comply with legal requirements; and
8. improve Bella Ora's services and operations.

Submitting a private inquiry does not, by itself, grant Bella Ora the right to publish your private message or use it as advertising content.

Different rules may apply when you knowingly submit content for public, promotional, testimonial, review, contest, competition, community, or publication purposes.

For those submissions, you retain ownership of content you own.

Unless different terms are presented when you submit the content, you grant Bella Ora a nonexclusive, worldwide, royalty-free license to reproduce, display, distribute, format, adapt, publish, and use the submitted content for the purpose for which it was submitted and reasonably related business, editorial, promotional, and communications purposes.

Any use of your:

1. name;
2. likeness;
3. image;
4. voice;
5. social media handle;
6. biographical information; or
7. other publicity rights

for promotional purposes will be governed by the applicable submission terms, release, consent, or Official Rules where such authorization is required.

Bella Ora does not claim ownership of your content merely because it was submitted through the Site.

If you voluntarily provide suggestions, concepts, recommendations, feature ideas, improvements, or other feedback regarding Bella Ora or its brands, you acknowledge that Bella Ora may already be considering similar ideas.

Unless Bella Ora expressly agrees otherwise in writing:

1. feedback is not confidential;
2. submission does not create a fiduciary, employment, partnership, joint venture, or agency relationship; and
3. Bella Ora may use nonconfidential feedback for legitimate business purposes without an obligation to compensate you.

Do not submit trade secrets, confidential business plans, patentable inventions, or other material for which you expect confidentiality unless Bella Ora has agreed in writing to receive the material on a confidential basis.

Bella Ora or a Bella Ora brand may periodically sponsor or administer:

1. sweepstakes;
2. giveaways;
3. skill-based contests;
4. competitions;
5. challenges;
6. promotional campaigns; and
7. other promotions,

collectively referred to as "Promotions."

Each Promotion may be governed by separate Official Rules.

Official Rules may address:

1. sponsor identity;
2. eligibility;
3. minimum age;
4. geographic eligibility;
5. start and end dates;
6. applicable time zone;
7. entry methods;
8. alternative entry methods where applicable;
9. skill or judging criteria;
10. prizes;
11. approximate retail values;
12. winner selection;
13. odds where applicable;
14. verification;
15. taxes;
16. publicity releases;
17. fraud prevention;
18. disqualification;
19. platform-specific disclosures; and
20. other Promotion-specific requirements.

If applicable Official Rules conflict with these Terms with respect to a Promotion, the Official Rules control for that Promotion.

Entry into a Promotion may also establish a Bella Ora marketing relationship where permitted by law and clearly disclosed. Where applicable law requires separate affirmative consent, Bella Ora will obtain that consent.

Bella Ora may suspend, modify, or cancel a Promotion where permitted by its Official Rules and applicable law, including if fraud, technical failures, unauthorized interference, or circumstances outside Bella Ora's reasonable control compromise the Promotion.

Third party services or social platforms used to advertise, host, promote, or administer a Promotion are not sponsors, endorsers, or administrators of the Promotion unless the applicable Official Rules expressly state otherwise.

The Site may contain links to or integrations with websites, social platforms, media outlets, technology providers, service providers, partners, vendors, advertisers, or other third parties.

A link or integration does not necessarily mean Bella Ora owns, controls, or endorses the third party.

Third party services may have their own:

1. terms;
2. privacy policies;
3. security practices;
4. eligibility rules;
5. fees;
6. availability;
7. content; and
8. business practices.

Your use of a third party service is governed by the terms applicable to that service.

To the extent permitted by law, Bella Ora is not responsible for the independent content, operations, security, privacy practices, products, services, or transactions of unaffiliated third parties.

Bella Ora may publish articles, commentary, interviews, market observations, business perspectives, research, opinions, or other informational material.

Unless expressly stated in a written professional engagement, Site content does not constitute:

1. legal advice;
2. tax advice;
3. accounting advice;
4. financial advice;
5. investment advice;
6. securities advice;
7. medical advice;
8. insurance advice; or
9. other regulated professional advice.

Discussions involving companies, industries, watches, collectibles, markets, values, economic conditions, business opportunities, investments, or similar subjects are informational only unless expressly stated otherwise.

Nothing on the general Bella Ora Site constitutes an offer to sell securities, a solicitation to purchase securities, an investment recommendation, or a guarantee of financial performance.

Historical values, market trends, examples, opinions, and forecasts do not guarantee future results.

Where professional advice is needed, consult an appropriately qualified professional.

You may not use the Site for unlawful, fraudulent, abusive, harmful, deceptive, or unauthorized purposes.

Prohibited activity includes:

1. attempting unauthorized access to servers, systems, databases, networks, or accounts;
2. bypassing security protections, access controls, authentication, or rate limits;
3. introducing malware, ransomware, spyware, viruses, or malicious code;
4. disrupting or degrading the Site;
5. impersonating Bella Ora, another person, or another organization;
6. misrepresenting identity or affiliation;
7. using the Site for fraud or unlawful conduct;
8. harvesting personal information without authorization;
9. unauthorized scraping or automated collection;
10. copying Bella Ora databases;
11. unauthorized AI training or model development;
12. unauthorized reverse engineering;
13. interfering with another person's use of the Site;
14. submitting content that knowingly infringes another person's rights;
15. manipulating Promotions or entry systems;
16. circumventing geographic or eligibility restrictions; or
17. assisting another person in prohibited conduct.

Bella Ora may investigate suspected violations and cooperate with lawful government, regulatory, or law enforcement requests where appropriate.

Bella Ora may restrict, suspend, or terminate access to all or part of the Site when reasonably appropriate, including because of:

1. violation of these Terms;
2. suspected fraud;
3. security concerns;
4. abusive activity;
5. unauthorized automated access;
6. intellectual property infringement;
7. unlawful activity;
8. threats to Bella Ora, users, systems, or third parties; or
9. circumstances requiring immediate protective action.

Advance notice is not required where immediate action is reasonably necessary for security, fraud prevention, legal compliance, or operational protection.

Bella Ora may add, modify, redesign, suspend, restrict, replace, or discontinue:

1. website content;
2. functionality;
3. features;
4. services;
5. brand references;
6. integrations; or
7. digital experiences

at any time.

Bella Ora does not guarantee that any particular feature, page, service, integration, or piece of content will remain continuously available.

Bella Ora seeks to provide useful and accurate information, but errors, omissions, outdated information, technical issues, and other inaccuracies may occur.

Bella Ora does not warrant that all Site content will always be complete, accurate, current, or appropriate for every purpose.

Information that is material to a business, financial, legal, purchasing, or other decision should be independently verified where appropriate.

Bella Ora seeks to provide a website experience that is reasonably accessible to users with disabilities and intends to use WCAG 2.2 Level AA as its accessibility target where reasonably applicable.

Accessibility is an ongoing process, and technology, content, and third party integrations may change over time.

If you experience difficulty accessing content or functionality on the Site, contact:

hello@bella-ora.com

Please identify the page or feature involved and, if helpful, the assistive technology or browser you are using so that we can investigate the issue.

The Site and its content are provided on an "as is" and "as available" basis to the fullest extent permitted by applicable law.

Bella Ora does not guarantee that the Site will always be:

1. uninterrupted;
2. error-free;
3. secure;
4. free from harmful components; or
5. available at a particular time or location.

To the fullest extent permitted by law, Bella Ora disclaims warranties not expressly provided in writing, including implied warranties of merchantability, fitness for a particular purpose, title, and noninfringement.

Nothing in these Terms excludes rights or warranties that cannot legally be excluded.

To the fullest extent permitted by applicable law, Bella Ora and its affiliates, managers, officers, employees, representatives, contractors, licensors, and service providers will not be liable for indirect, incidental, special, consequential, exemplary, or punitive damages arising from or relating to use of, or inability to use, the general Site.

This may include, where legally permitted:

1. loss of profits;
2. loss of revenue;
3. loss of business opportunities;
4. loss of data;
5. loss of goodwill; or
6. similar losses.

Bella Ora does not exclude or limit liability where applicable law does not permit such exclusion or limitation.

Nothing in these Terms waives nonwaivable consumer rights or limits liability for conduct for which liability cannot lawfully be limited.

Specific Bella Ora services, transactions, platforms, competitions, or brands may establish different or more specific limitations of liability in their applicable terms.

To the extent permitted by applicable law, you agree to defend, indemnify, and hold harmless Bella Ora and its affiliates, managers, officers, employees, and representatives from third party claims, liabilities, damages, judgments, losses, and reasonable costs arising directly from:

1. intentional or material misuse of the Site;
2. unlawful conduct through the Site;
3. content you submit that infringes or misappropriates another person's rights; or
4. a material violation of these Terms.

This provision is intended to address serious misuse, unlawful conduct, and infringement. It is not intended to shift responsibility to you for Bella Ora's own unlawful conduct.

Bella Ora respects intellectual property rights.

If you believe material available through the Site infringes a copyright that you own or are authorized to enforce, you may send a written copyright complaint to:

legal@bella-ora.com

A notice should include, as applicable:

1. identification of the copyrighted work;
2. identification of the material claimed to infringe and sufficient information to locate it;
3. your contact information;
4. a statement of your good faith belief that the disputed use is not authorized by the copyright owner, its agent, or law;
5. a statement that the information in the notice is accurate and that you are authorized to act for the copyright owner; and
6. your physical or electronic signature.

Bella Ora may remove or restrict access to material where appropriate.

Bella Ora may formally designate a Digital Millennium Copyright Act agent in the future. Nothing in these Terms represents that Bella Ora has completed such a designation unless it has actually done so.

Where Bella Ora operates a service that permits users to submit or store content, Bella Ora may adopt policies concerning repeat intellectual property infringement.

Bella Ora may remove content, restrict submissions, suspend access, or take other appropriate action against repeat infringers or users who materially violate applicable content rules.

Bella Ora will not be responsible for delays, interruptions, failures, or inability to perform caused by circumstances outside its reasonable control.

These circumstances may include:

1. natural disasters;
2. severe weather;
3. fires;
4. epidemics or public health emergencies;
5. war or civil disturbance;
6. government actions;
7. labor disruptions;
8. internet failures;
9. telecommunications failures;
10. utility failures;
11. cloud or infrastructure outages;
12. cyberattacks;
13. failures of third party systems; or
14. other events beyond Bella Ora's reasonable control.

This provision does not excuse obligations that applicable law does not permit Bella Ora to disclaim.

Bella Ora operates in the United States.

The Site may be accessible from other countries, but availability in another jurisdiction does not mean Bella Ora represents that every feature, service, Promotion, or practice complies with the laws of every country.

Users outside the United States are responsible for complying with laws applicable to them.

Bella Ora may restrict features, services, transactions, content, or Promotions based on geography where appropriate.

Except where applicable law requires otherwise, these Terms and disputes arising from them are governed by the laws of the State of Georgia, without regard to conflict-of-law principles that would require application of another jurisdiction's laws.

The Federal Arbitration Act will govern the interpretation and enforcement of any applicable arbitration agreement to the extent required by law.

Before initiating arbitration for a dispute subject to Section 29, either party should first provide written notice describing the dispute and a reasonable opportunity to resolve it informally.

Notices to Bella Ora should be sent to:

legal@bella-ora.com

The notice should reasonably identify:

1. the person making the claim;
2. the nature of the dispute; and
3. the requested resolution.

The parties agree to make reasonable good faith efforts to resolve the dispute for at least 30 days after receipt of the notice, unless immediate relief is reasonably necessary or applicable law requires otherwise.

The arbitration provisions in these Terms are intended to apply to disputes arising from a direct interactive or commercial relationship with Bella Ora, rather than merely from reading publicly available information.

Subject to the exceptions below, binding individual arbitration may apply to disputes arising from or relating to:

1. interactive Site features;
2. user submissions;
3. accounts;
4. Promotions;
5. transactions;
6. paid services;
7. memberships;
8. contractual relationships; or
9. another direct relationship between you and Bella Ora.

Merely browsing the Site or reading publicly available informational content does not, by itself, create an agreement to arbitrate.

Where arbitration applies, it will be administered by a nationally recognized arbitration provider under rules appropriate to the dispute and consistent with applicable law.

If the parties cannot agree on a provider, selection may be made through a procedure permitted under applicable law.

Arbitration may occur remotely, through written submissions, or at a mutually reasonable location depending on applicable rules and circumstances.

The arbitrator may award relief available under applicable law on an individual basis.

The arbitration requirement does not prevent either party from:

1. bringing an eligible individual claim in small claims court;
2. seeking temporary or preliminary injunctive relief reasonably necessary to address immediate misuse, infringement, cybersecurity harm, or misappropriation;
3. pursuing claims primarily concerning intellectual property ownership or infringement where court relief is appropriate; or
4. pursuing a remedy that applicable law does not permit to be subjected to mandatory arbitration.

For disputes validly subject to individual arbitration, and to the fullest extent permitted by applicable law, the parties agree that claims will be resolved individually rather than through class, collective, consolidated, coordinated, mass, or representative proceedings.

This provision applies only to the extent enforceable under applicable law.

If you become subject to the arbitration agreement in Section 29, you may opt out by sending written notice within 30 days after first becoming subject to it.

The notice must:

1. state that you are opting out of arbitration;
2. identify you sufficiently for Bella Ora to associate the request with you; and
3. be sent to legal@bella-ora.com.

An arbitration opt-out does not otherwise affect your ability to use the general Site or the remaining provisions of these Terms.

For disputes not subject to arbitration, proceedings may be brought before a court of competent jurisdiction in Georgia, subject to applicable jurisdictional and venue requirements.

Nothing in these Terms prevents a proceeding in another jurisdiction where applicable law requires that result.

Bella Ora may update these Terms from time to time.

Routine or nonmaterial changes may become effective when the revised Terms are posted and the effective date is updated.

Where reasonably practicable, Bella Ora will provide advance notice of materially adverse changes affecting:

1. dispute resolution;
2. paid services;
3. significant contractual rights; or
4. other material user rights.

Where applicable law requires a different procedure, Bella Ora will follow that procedure.

Changes will not retroactively alter accrued rights or obligations where prohibited by law.

Certain Bella Ora brands, services, products, marketplaces, accounts, transactions, memberships, subscriptions, competitions, and Promotions may be subject to additional terms.

Those additional terms become part of the applicable agreement when you use the relevant service or participate in the relevant activity.

More specific terms control over these general Terms with respect to the specific subject matter they address.

You may not assign your rights or obligations under these Terms without Bella Ora's prior written consent where consent may lawfully be required.

Bella Ora may assign or transfer its rights and obligations in connection with:

1. a merger;
2. acquisition;
3. restructuring;
4. financing;
5. corporate reorganization;
6. sale of assets;
7. sale or transfer of a brand; or
8. similar transaction,

subject to applicable law.

If any provision of these Terms is found invalid, unlawful, or unenforceable, that provision will be enforced to the maximum extent permitted or modified as necessary where legally permitted.

The remaining provisions will remain in effect.

Bella Ora's failure to enforce a provision of these Terms does not waive its right to enforce that provision or another provision later.

Use of the Site does not create a partnership, joint venture, employment relationship, franchise, fiduciary relationship, or agency relationship between you and Bella Ora.

These Terms, together with the Bella Ora Privacy Policy and any applicable additional terms, agreements, policies, releases, or Official Rules, constitute the applicable agreement concerning use of the Site and related activity.

For questions concerning these Terms, legal notices, disputes, copyright matters, or other legal matters, contact:

1. Bella Ora, LLC
2. Email: legal@bella-ora.com
3. Website: www.bella-ora.com

For accessibility questions or general assistance:

1. Email: hello@bella-ora.com

Bella Ora may update its contact information when additional business contact information becomes available.